Save the sale before they hit confirm.

A cancel screen that suggests discount, pause, or downgrade based on the reason. Recover 25-40% of cancellations on average.

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Recover 25-40% of cancellations
Free for 6 months
No dark patterns

Most cancel buttons are just a cancel button

Without a save-the-sale step, every cancel intention becomes lost MRR. With one, you recover a quarter to a third of would-be cancellations - and learn exactly why the rest left.

Every save-the-sale lever, in one flow

Reason collection, smart offers, downgrade option, reactivation - built in from day one.

Save-the-sale offers

Auto-suggest a discount, pause, or downgrade based on the cancel reason - applied with one click.

Cancel-reason collection

A short list of reasons (configurable) gives you the data you need to fix the root cause.

Pause as an alternative

Offer a 1, 2, or 3-month pause as a softer alternative to cancellation - most subscribers come back.

Plan downgrade option

Surface a smaller plan if the reason is “too expensive” - keep the customer, lose less revenue.

One-click reactivation

Cancelled subscribers can reactivate from a magic-link email - no checkout, no friction.

Save rate analytics

See exactly which offer saves which reason - and how much MRR your cancel flow is recovering.

Cancel Subscription

38% saved

Why are you leaving?

Too expensive

I have too much already

Not using it enough

Wait - try this instead

What your subscriber sees before they cancel

Reason on top, three save-the-sale alternatives below, and a single cancel-anyway button at the bottom. The 38% save rate badge shows what merchants typically achieve.

Reason picker - short list, single-select, fast to complete
Save-the-sale offers tailored to the reason (discount, pause, downgrade)
Cancel-anyway button stays accessible - never hidden or dark-patterned

Saved in 3 steps

The save-the-sale flow runs entirely in the Customer Portal - no merchant action required.

Customer clicks Cancel

In the Customer Portal, instead of an instant cancel, they hit your Cancellation Flow screen.

They pick a reason

Joy maps the reason to the right save-the-sale offer - discount, pause, or downgrade.

They accept or confirm cancel

If they accept, the subscription updates instantly. If they cancel, you have the reason data and a magic-link reactivation pre-queued.

Common questions about the cancellation flow

How much does cancellation flow recover on average?+

Joy merchants see 25-40% save rates depending on the offer mix and the cancel reason distribution. Set up a 10% discount alone and you typically save 15-20%.

Can I customise the cancel reasons?+

Yes. Add, edit, or remove reasons in Settings → Cancellation Flow. Keep the list short (3-5 reasons) for the highest completion rate.

Can the offer differ by reason?+

Yes. “Too expensive” might trigger a discount; “I have too much” might trigger a pause; “Switching brands” might trigger a downgrade.

Will customers see the offers in every cancel attempt?+

You decide. Limit save-the-sale offers to once per customer per year, or show them every time - Joy tracks usage so you don't over-discount.

How does one-click reactivation work?+

After cancel, Joy emails the customer a magic link. Clicking it reactivates their subscription on the same plan and payment method - no checkout required.

Does this affect Shopify's native cancel flow?+

No. Joy intercepts the cancel action in the Customer Portal but uses Shopify's native subscription API underneath. Your data stays where it belongs.