Free while we build
Days 1–30 — plan fee and transaction fees fully waived, measured from your call date.
Trusted by 5,000+ Shopify brands growing recurring revenue with Joy
“The Best App for Everyone”
Is the One That Fits No One.
No app is one-size-fits-all.
Supplement, pet, coffee, beauty and apparel brands price, bundle and ship nothing alike. One app sold to all of them fits none of them.
No app works out of the box.
Installing takes minutes. The hard part is a program that sells: right plans, a widget matching your theme, a portal that keeps subscribers.
Growth pushes you past the template.
Unusual cadences. Prepaid and pay-as-you-go together. Build-a-box, COD, bundle logic the standard setup can’t express. Grow far enough and off-the-shelf stops bending.
Self-serve setup is where programs die.
The logic is complex and you have no spare developer. Setup stalls half-finished, subscribers churn on a clunky portal, and the app takes the blame.
“Custom” usually means a premium tax.
Everywhere else, fitting the engine to you means enterprise pricing, an agency invoice, or a services tier. You pay extra for what should have fit.
You chose it to grow — not to configure it.
You didn’t choose a subscription app to spend three weeks configuring one. You chose it to grow recurring revenue.
Tailored to your unique
subscription demand.
Your real fear isn’t moving data — it’s losing the setup you spent months proving works. Joy keeps it, rebuilds it, and you sign off before you switch.
What makes Joy’s Build-to-order stand out.
100%
A private 1-on-1 channel, the whole way
60days
Transaction fees waived
Through day 60 you pay only your plan fee — every transaction fee stays on us.
139
Projects completed & gone live
Custom Build-to-Order setups we’ve shipped to storefronts and taken live for merchants.
Free migration, subscribers intact
Recharge, Loop, BOLD, Appstle, Seal & PayWhirl — the technical move done for you. None of your subscribers will notice a thing.
FAQ
Build to Order, answered.
No. With Build to Order, a dedicated specialist configures your subscription plans, storefront widget, customer portal, and emails for you — built around how your store actually sells. You review one walkthrough and approve before anything goes live.
That’s exactly what Build to Order is for. Anything beyond the standard setup goes to Joy’s product team and comes back on a committed date — you’re told the exact milestone, not “soon.”
Standard setups with no custom work typically go live within about 48 hours; custom builds follow the timeline agreed on your call.
For eligible Starter and Pro merchants, we waive your fees while we build — 100% free for the first 30 days, transaction fees waived through day 60. If your build isn’t live in 60 days, the next 30 days are 100% free. The terms are measured against a checklist you agree to on the call.
Merchants on the Starter ($49) or Pro ($199) plan who book a call and have a genuine custom build in mind.
Yes. Free migration-as-a-service from Recharge, Loop, BOLD, Appstle, Seal, or PayWhirl. Our team does the technical move with your subscriber and charge data preserved. You sign off; we do the work.
No. A private 1-on-1 channel stays open, and your specialist stays with you until your first subscription order is charged.
No. Build-to-Order setup and migration are included with your plan — not a paid professional-services tier. You get a solution built around your store without the enterprise price tag “custom” usually demands.
Have the tailored subscription app for your store.
Without an enterprise cost.