Maximize retention with built-to-order subscriptions.

Joy Subscriptions is a fully customisable subscription platform for Shopify. We enable fast-scaling brands to increase CLV and retention without enterprise taxes.

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Joy's subscribe-and-save widget offering a 10% subscription discount, overlaid on a skincare product photo

Trusted by 5,000+ Shopify brands growing recurring revenue with Joy

A scalable, highly customisable retention engine

Deep customization beyond off-the-shelf. Joy adapts to how your store actually sells, not a template — with a dedicated specialist configuring your plans, widget and workflow for you.

  • Adapts to your operation, not a template
  • Subscribe & save, prepaid, build-a-box
  • Tiered discounts, trials, any frequency
  • Admin & Storefront API, plus webhooks
  • Free white-glove migration from any app
Build to my order
Joy's widget customisation panel with branding colour presets, purchase options showing a subscribe-and-save discount, and border radius controls

Engineered to compound CLV

Determined from day one, retention is Joy's heavy focus. Loyalty integration, churn-prevention, cancellation flows, dunning, win-back automation — all designed to compound long-term customer value, not first-order conversion.

  • Advanced feature sets you only find in premium apps
  • Free to customize to suit your business model
  • Built for Shopify, built for compound CLV, built by retention experts
View cancellation flows
A women's multivitamin supplement bottle beside a stat card reading 'After 6 months': +28% growth in subscription revenues, +24% growth in CLV, +35% growth in subscription AOV

Maximize ROI for brands that are growing fast

Save at least 30% against other premium subscription apps — 0.5–0.75% transaction fees with no per-order fee — while keeping premium functionality and customisation services.

Price calculator
Joy's subscriber dashboard shown on tablet and phone, with stat cards highlighting subscription order volume, average order value, and monthly cost savings from using Joy

Free widget rebuild when migrating from any other app

Collect this privilege when moving away from any subscription app. Joy rebuilds your current widget and customises subscription workflows to guarantee your current subscribers won't notice a thing.

  • Rebuild subscription plans & pricing
  • Migrate payment & billing data
  • Move customers & order history
  • Migrate discounts, coupons, & legacy pricing
  • Rebuild automations & integrations
  • Customize customer self-serve portal
Migration privileges
A merchant's product page showing a subscription widget with tiered buy-more-save-more pricing and an auto-delivery option every 30 or 60 days

Data driven subscription business

Subscription behaviour made easy to understand, with advanced analytics that focus deeply on compounding revenue.

  • Learn which recurring revenues perform
  • Understand every subscriber, first order to last: AOV, churn, retention cohorts
  • Inventory forecast that unleashes subscription consistency
View analytics
Scattered analytics cards showing growth metrics, a bar chart and a 'Create report' button

Ready to turn one-time buyers into lifelong subscribers?

Book a demo
Joy Subscriptions in action