We are Joy

Joy Subscriptions empowers Shopify brands with subscription experiences that shoppers love and stay for.

How Joy came to life

Joy Subscriptions was built to help Shopify merchants transform one-time purchases into recurring revenue — creating subscription experiences customers genuinely want to maintain.

Joy Subscriptions is built by Avada — a team that has been working with Shopify merchants since 2018. After building tools for loyalty, reviews, and marketing, we kept hearing the same frustration: subscription apps were either too expensive, too complex, or too US-centric.

So we built Joy Subscriptions — launched August 20, 2024. A full-featured subscription app at a mid-market price, with genuine global support.

“With Joy, you get more than an app — you get a partner who learns for your success.”

S
Sam
CEO, Joy Subscriptions

The principles that guide us

We show up consistently, speak plainly, and put merchants first.

Built together

We build with our community. Merchant feedback directly shapes what we ship next. Your voice matters.

Guided growth

We provide clear steps, safe defaults, and practical tips. No jargon. Just what works for your business.

Fair & open

Simple pricing, no lock-ins, honest tradeoffs. We tell you what works now, what's coming, and what might not fit.

Always there

We stick with you until issues are solved. 24/7 support, same energy whether you're a first-time founder or a veteran.

Growing every day

5,000+
Merchants worldwide
4.9/5
Shopify App Store rating
379+
Verified reviews
Aug 2024
Launched

Want to see it in action?

Try Joy Subscriptions free — or book a personalized demo with our team.

  • Free 14-Day Trial

  • No Credit Card Required

  • Cancel Anytime